Conan The Librarian wrote:

So what is my question? I dunno ... maybe I'm just looking for
ROFFians to affirm that it's worth putting some money into it to be
able
to use it. Maybe I'm wondering if he should really just try to sell
it
and use the money to buy another rod. Maybe I'm trying to stir up a
'boo vs. graphite discussion. Maybe I'm just bored.

Since you asked, Heddons have some value to collectors in some cases.
Mint to excellent condition rods can fetch up to $500 but I've never
seen one sell for more than that. The Heddon Museum is a few blocks
from my office if your friend wants an address to see if they have an
interest.

If I had the rod, I would get it *fixed* and fish it.