"No fillers" is how I've been enjoying it thus far. I don't know where
the cutoff is proportion-wise; but at some point, the inital flavor of
the vodka (gin, whatever) becomes unimportant and overshadowed by the
mixers. If I'm drinking it straight, I want and am willing to pay for
the good stuff (within reason); otherwise I can just buy a jug o'
Popov, 1.75L for $9.99.

Joe F.