And they don't only do it to manufacturers. A few weeks ago the ****ers
refused to take my MasterCard......said that MC charges them too much.

I had the same damn thing happen to me. Walmart got Visa to lower its rate
to them, MasterCharge wouldn't follow suit so they banned 'em.
Here's an elitist question. Its already been brought up here, in that many
of Orvis' customers wouldn't know where a Walmart is. Walmart does the FLW
tour for bass fishermen. Bass fishermen also go in to get parts for their
boats. There's two hooks for the bass fishermen. Where's the hook to bring
in a fly fisherman?
We go to the fly shops to get that detailed knowledge. Its a whole
different market than fly fishing. I equate it to the quilters market that
Wally World tried to get into. There are a few folks who will make a quilt
out of the 99 cent a yard fabrics that WM sells, but from the get-go, its
going to be an inferior product. Same amount of work as a quilt made with
10 dollar a yard fabric, but the colors fade, the fabric dyes break down the
fabric, the texture is not the same. Walmart lost out on that one. I think
this will be the same. Yes, it will bring in some people who've never fly
fished before, but they'll spend the money, not get the expert advice and
end up with a fly rod in the back of the closet or a spinning reel on the
thing for crappie.
Right now, I think they just want to associate themselves with a
"high-class" name, aka KMart's work with Martha Stewart. Luckily, Orvis
won't have its namesake going to prison.

--
Frank Reid
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