Rob, I don't know if Burke is still alive or not, but somebody, somewhere is
going to notice their absence and realize their problem, which IMO is
eventually always terminal. Many products of all kinds unfortunately die
because of exposure to accountants or MBA's in the design stage. Burke was
unfortunately designed to reach a certain price point rather than being
allowed to "Be all they could be." To e explain, Burke's soft lure bodies,
as you know, lived in contact with the hook points to achieve their great
weedless and snagless capabilities. The cost of this great design asset was
that the hook was almost always partially blocked by that soft lure body
during the hookset, and herein lie their problem.

Anyone with a tiny ounce of common sense would instantly realize that this
lure required really good, sharp hooks to actually catch fish. Instead, the
powers that be at Burke bought the cheapest, dullest, lousiest hooks that
you could ever imagine. Some stupid beancounter saved a few cents on them,
and probably have himself a bonus for doing it. Trying to sharpen a banana
was easier than getting a good point on these pieces of crap, just like the
garbage used on a Johnson spoon. Therefore, the general public learned to
avoid those Burke Lures because they seldom caught fish out of the box.

If we ever get caught up with all the things we have going on, we just might
take a look at them! That would be fun.

Thanks,
--
Bob Rickard
(AKA Dr. Spinnerbait)
www.secretweaponlures.com
--------------------------=x O')))

"Rob Storm" wrote in message
...
Hey Bob -- I've got an idea for a crankbait line. Remember the old "Flex
Plugs" (I think that's the right name) marketed by Burke. They were made
of
tough but soft plastic and they worked like regular plugs but a bass would
hold
on to them much longer than a regular hard plastic bait. My favorites
were the
Big Dig (dug deep like a Hellbender) and a top water that looked rather
like a
Heddon Chugger.

I've never figured out why Burke took those lures off the market. The
only
place I can get them now is on eBay and they're getting harder to come by
all
the time. I'd love to see someone with your creative skills take the idea
and
come out with a similar line of lures. You'd probably figure out a way to
make
them shake, rattle, and roll and catch even more fish than the Burke lures
did.



Family, Friends, Fishing,
Rob Storm
http://stormsrestaurants.com